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As of November 1, 2010, the company confirmed that the "New Twitter experience" had been rolled out to all users.On April 5, 2011, Twitter tested a new homepage and phased out the "Old Twitter".Yandex, a Russian search engine, finds value within the partnership due to Twitter's real time news feeds.Twitter's director of business development explained that it is important to have Twitter content where Twitter users go.In July 2014, Twitter announced that it intends to buy a young company called Card Spring for an undisclosed sum.
He said while Twitter would "never lose that feeling" of speed, users could do more with the text.In August 2010, the company appointed Adam Bain from News Corp.'s Fox Audience Network as president of revenue. In February 2010, Twitter users were sending 50 million tweets per day. For example, a record was set during the 2010 FIFA World Cup when fans wrote 2,940 tweets per second in the thirty-second period after Japan scored against Cameroon on June 14.The record was broken again when 3,085 tweets per second were posted after the Los Angeles Lakers' victory in the 2010 NBA Finals on June 17, Twitter acquired application developer Atebits on April 11, 2010.Twitter declared that they would list on the New York Stock Exchange (NYSE), quashing speculation that their stock would trade on the NASDAQ exchange.This decision was widely viewed to be a reaction to the botched initial public offering of Facebook.